Mean irritation score across 26 participants — zero adverse events. Certified non-irritant on human skin.
IS 4011:2018 · CERT CL/083/0825/STU
>99.99%
Reduction in the bacteria a damp towel breeds, on the fabric surface.
AATCC 100:2019 · REPORT BTS2502043-01
S. aureus ATCC 6538 · K. pneumoniae ATCC 4352
NATURE SHIELD · THE MECHANISM
Antibacterial actives embedded in the bamboo fibre — activated on friction.
01 · ACTIVES
Neem · Aloe Vera · Tea Tree Oil
→
02 · CAPSULE
Micro-encapsulated into the fibre
→
03 · TRIGGER
Released by the friction of skin on fabric
Every pat dry is an activation — the towel works hardest exactly when you use it.
THE SKINCARE BRIDGE
You just spent on a cleanser, a serum, a careful routine. Then you dry it all off with a towel that's been damp for 48 hours — putting back exactly what you washed off in the sink.
01Cleanser
Alive face towelBEFORE YOUR ACTIVES
03Serum
04Moisturiser
THE LAST STEP OF YOUR SKINCARE ROUTINE
THE SLOW MATH
The skin that's always slightly inflamed is the skin that ages first.
1
DRY
Nothing you'd notice.
1,000
DRIES
Tightness, the odd patch of irritation.
10,000
≈ YEARS
A barrier that never fully settles.
Friction and bacteria on freshly-cleaned, barrier-stripped skin is micro-irritation that compounds. A clean, soft finish lets the barrier stay intact.
A clean, friction-free finish keeps the barrier intact — and an intact barrier ages slower.
INDEPENDENTLY VERIFIED
IS 4011:2018 · NON-IRRITANTNABL TC-8484>99.99% REDUCTIONAATCC 100:2019AATCC 147-201620-WASH DURABLE
Zero growth — no colonies formed. AATCC 147-2016
Non-irritant · mean score 0.00/8.00 · 26 participants, zero adverse events. IS 4011:2018